Privacy policy

This Privacy Policy explains how Lumen. Amalfi ("we," or "us") collects, uses, processes, discloses, and retains your personal data when you access or use our websites, mobile apps, or any other services, products, or applications that display this Privacy Policy (collectively, the “Services”). It also applies to personal data collected when you attend our events, engage with us on social media, or otherwise interact with us.

Please read this Privacy Policy carefully. We may provide different or additional privacy notices for specific activities, programs, and offerings. These notices may provide further details or options regarding how we process your personal data. Our privacy practices are governed by local laws, and we will only engage in the practices described here as allowed under the laws of the relevant jurisdiction.

Revisions to This Privacy Policy

We may update this Privacy Policy periodically. If we make changes, we will update the date at the top of the policy. If the changes are significant, we will notify you with additional updates (such as a statement on our homepage or a direct notification). We encourage you to review this Privacy Policy regularly to stay informed about our information practices and the choices available to you.

Collection of Personal Data
In this Privacy Policy, "personal data" refers to any information related to an identified or identifiable individual. The types of personal data we collect depend on your interactions with us.

We collect personal data when you engage with us through purchases, services, or other interactions, including profile data (such as your name, email, phone number, size, hobbies, and social media handles provided when creating an account or participating in membership programs), demographic data (such as age and gender collected through forms, surveys, or contests), transaction data (related to your purchases, including product details, payment method, delivery information, and returns), communications data (from interactions with customer service, email subscriptions, or social media activity), and user content (any additional content or feedback you provide, such as ratings, preferences, or design suggestions).

USE OF PERSONAL DATA

We collect and use personal data for various purposes, including to complete transactions by fulfilling your requests, processing payments through third-party vendors, and meeting our contractual obligations in the context of our ongoing business relationship. We also use it to manage accounts by setting up and maintaining your online profiles. Personal data is used to send service communications regarding your account, purchases, exchanges, and returns, and to respond to your inquiries and provide customer service. Additionally, we may use your data to send advertising and marketing materials about products, services, offers, rewards, and events, as well as to share relevant news and updates, with options for managing preferences. We analyze your interactions with our services and ads to personalize your experience and better understand your interests. Personal data is also collected to ensure safety and security by detecting and preventing fraudulent or malicious activity, including errors, breaches, and risks to the rights and safety of Lumen. Amalfi and its users. We use personal data to troubleshoot and resolve issues that affect the functionality of our services, and we may process it based on your consent or instructions. Lastly, we comply with legal obligations, including those related to taxes.

Disclosure of Your Information
We are committed to keeping your personal data confidential, but there are certain situations in which we may disclose it to the following parties:

• Financial institutions, credit card companies, or collection agencies, as necessary to process your payments or support payment-related activities.
• Any party where disclosure is required by law, statutory obligations, or contractual agreements.

Please note that this Privacy Policy does not apply to websites maintained by third parties. We encourage you to review the privacy policies of third-party sites before providing your personal data, as we are not responsible for how they use or handle your information.